I want to share what may
be the core innovation technique, Paper Prototyping.
This is a low-cost secret,
appropriate when ideas hit, in bed, working flat out, sitting in
boring meetings, traveling in a crowded Metro.
Ideas are slippery
suckers. Take it from me, if you don’t write ’em down, they tend
to get away, maybe never to return.
Seems to work equally well
for technical solutions, logistics planning, words and music, and
creating
strategy.
Paper prototyping is
economical. Almost any trade show is giving away writing sticks and
pads of paper. I
prefer notebooks for long tern concept storage (important stuff -
URLs and phone numbers; books I want to find) and pads for quick
concepts and immediate distribution. Paper is ready quickly and
doesn’t require recharging pesky batteries.
Paper prototyping moves
effortlessly from text, to lists, to graphics
in the same documents. There are some sophisticated systems for
adepts, I keep mine as simple as possible to concentrate my
sophistication on each subject at hand.
Well, I generally carry
colored pens to amuse myself. Red used to be for phone numbers, now
red is for prospective blog topics.
I make an electronic
record when I get to the point where I am going to share with more
than one person.
What other advantages do
you have for Paper Prototyping?
See other Tips
4 The Big Chair.
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us Tuesday
September 10th
at 6:30 PM for the Capital
Technology Management Hub (CTMH) meeting (it's FREE) at Teqcorner
in McLean, VA. Sales Lab's Rainmaker
21 – Your
Dealer Network, 300 seconds of
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